Sam Ma, Branding and Marketing Graphic Designer.

I believe in the impact of minimalism, and for over 6 years I’ve been strengthening up brands to get their message across and stand out from a crowd of conflicted content and garish colours.

  • Window | Nature's Answer

    Window | Nature's Answer

    Designed and installed a window for Whole Foods Market Kensington Oct 2020 showcasing Nature's Answer herbal extracts.
  • Illustration | Floral Patterns

    Illustration | Floral Patterns

    Personal Project
  • APSIC | Event

    APSIC | Event

    Annual medical conference held in Vietnam representing GAMA Healthcare and their range of infection prevention and control products. Photo, video credit and stand constructed in collaboration with Inevorad.
  • Website | Rainy Day

    Website | Rainy Day

    Educational website for parents and children. Children can track their savings and maintain savings goals, aiding their understanding of money. College project.
  • Packaging | Clinell Fob watch

    Packaging | Clinell Fob watch

    Watch packaging design, distributed as a promotional item for nurses. 2000 watches produced. Time: 2 weeks
  • Brand identity | Renée de Nève

    Brand identity | Renée de Nève

    Logo and brand identity for London-based photographer Renée de Nève. She wanted something fun, simple and also clean with a illustrative touch. Freelance project.
  • Report | Cisco

    Report | Cisco

    Corporate report sharing Cisco’s company highlights and their work to build stronger global communities. College project.
  • Brand Identity | Woof and Wellbeing

    Brand Identity | Woof and Wellbeing

    Mobile dog grooming service offering trustworthy, reliable pet care with a friendly holistic approach. College project.
  • Packaging : Mosaic

    Packaging : Mosaic

    Luxury hair dye packaging in unconventional hues targeted to older women and artists. College project.
  • Magazine | Kinetic

    Magazine | Kinetic

    Natural products distributor magazine 2020 showcasing Kinetic’s brands and products with beauty, lifestyle and nutrition articles.
  • Animation | Sons & Daughters

    Animation | Sons & Daughters

    Music video animation for singer-songwriter Adam Wedd. The track ‘Sons and Daughters’ was featured in his debut EP People Places and Things (2013). Created using After Effects, Final Cut Pro, Photoshop, pencil and paper.
  • Medica 2018 | Event

    Medica 2018 | Event

    Annual medical conference held in Düsseldorf Germany representing GAMA Healthcare and their range of infection prevention and control products.
  • Brochure | Pooch and Mutt

    Brochure | Pooch and Mutt

    Brochure sharing Pooch & Mutt’s ethical product range and their work to help dogs lead happy and healthy lives. 400 copies printed and distributed to pet trade shows including Interzoo, ‘the world’s biggest trade fair for pet supplies.’ Time: 5 days
  • Campaign | Avalon Organics #deeprootedbeauty

    Campaign | Avalon Organics #deeprootedbeauty

    Posters for Avalon Organics showcasing their natural botanical body care products contributing to a holistic lifestyle, wellness & sustainability. Each poster formed the basis of individual campaigns that were released with different seasonal focuses in 2020.
  • Illustration | 36 Days of Type

    Illustration | 36 Days of Type

    Taking on the 36 days of type challenge with yoga theme. Making the shapes and figures diverse as possible experimenting with a light consistent colour palette. Free hand digital illustration.
  • Website | Horse and Pony Direct

    Website | Horse and Pony Direct

    Website for a horse feed product company with a subscription service.

CONTACT

hello@designthropology.com

DESIGN SERVICES
Websites
App design
Branding
Identity design
Motion graphics (animation)
Illustration
Posters
Email marketing
Annual reports
Packaging
Publications
Art direction
Leaflets
Event + Exhibitions