brand + website design studio

Elevating Purpose-Driven Wellness Brands

a creative studio connecting

conscious brands

Designthropology Studio Graphic Designer Collage Image copy

through modern, strategic

brand identity & web design

Designthropology Studio

A UK based, brand and web design studio, serving nationwide for small to mid-size companies and visionary founders in the wellbeing, creative and lifestyle industries.

You’ve created a concept that supports positive impact – for people, organisations and the planet – now it’s my job to understand your vision and align your business personality with a distinct aesthetic to achieve cohesiveness and bring it up to the level of success it deserves.

My market-driven approach to design is combined with my philosophy that conscious companies are aware of the importance of customer opinions on it’s brands. Staying rooted in higher purpose, transparency and actions to build trust authentically, alongside data-led representation is essential.

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Are you looking for…


Brand design

Every successful brand has a story with a stand-out brand identity that brings together your overall brand narrative. I’ve got you covered for expert advice and a comprehensive brand suite from logo kits to full brand strategy.


Website Design

Your digital home is an important brand touchpoint that deserves to be beautiful, SEO-friendly, accessible and provide a seamless journey as your opportunity to give your visitors with a great user experience.


Design Assets

Elevate your customer experience with bespoke branded collateral – from social media templates, icon designs, animated content, business stationery, or anything else you can imagine up, let’s make it tangible.

Featured Projects

Meet the Designer

sam ma designthropology lead designer founder

Hey there! I’m Sam —Founder + Lead Designer

Working closely with me you’ll get someone who is reliable, empathetic, full of self-initiative, has a holistic approach and technical ability. I uphold a professional yet approachable and down to earth relationship with my clients.

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Client Love

“Sam’s new website for Tech4All looks clean, modern & inviting with a really good navigation that leads people quickly to all the key areas. One of our Trustees said it scales well on mobile & is even way better than his own company’s one, that had been built by a team costing six figures.”

Giles Keating, Chair of Tech4All

Skaped is a values-led organisation, so we wanted to work with someone who’s ethos aligned with ours. Sam communicated an interest in the work that we did, as well as having an impressive portfolio.
We found Sam very attentive and accommodating to work with.”

Team at Skaped

“Sam is a wonderful designer, with a keen eye to detail, innovation and is extremely professional and responsive.
Determined to provide a service, that suits your wishes and needs, she excels at what she does!
Happy to recommend Sam to anyone looking into using her professional expertise for their businesses.”

Isabelle / Nutritionist

Follow the Journey