Dental Practice SEO Case Study: Feel Good Dental
Feel Good Dental, a cutting edge, award-winning dental practice based in Croydon sought to improve their online visibility and attract more high-intent local enquiries. To support this goal, we developed a tailored SEO strategy focused on their core services and local search performance.
This work led to measurable gains in traffic and lead quality, helping them connect with more ideal clients while aligning their website with their refreshed branding.
project objectives
Increase Local Organic Visibility
Improve the client’s presence in local search results for Croydon-based queries related to dental services.
Drive High-Intent Website Traffic
Attract more users actively searching for routine and high-value services through targeted keyword optimisation.
Enhance On-Site Engagement
Refine the website structure and content to better showcase the client’s portfolio, encourage enquiries, and reduce bounce rates. The website underwent a complete refresh with a mobile-first approach: View website redesign case study
Improve UX and Web Accessibility
Made accessibility improvements including simplified brand colour palette, WCAG compliant colour contrast, improved legibility, removal of unnecessary pages and streamlined navigation.
Real Results in 4 months
“Sam has been doing our SEO and I have found her to be the most thorough and technically adept person we have used for this – we are already seeing great results.“
– Nirmalan Patkunan, Principal Dentist at Feel Good Dental